Executive course — Creative Direction
A program at the closest point between strategy and the studio — for leaders shaping the image of creative houses.
Creative directors, heads of studio, and brand & image directors of creative companies who want to structure a creative vision and direct multidisciplinary teams.
Programme
Define a point of view and translate it into a creative platform.
Lead designers, photographers and producers without flattening their voice.
Build coherent visual systems across shows, campaigns and retail.
AI tools, 3D and real-time workflows inside a creative studio.
Defend a creative ambition in front of a leadership committee.
Direct a full fictional campaign — presented to a live jury.
The program is built on a Learner Experience Design model: every participant works on their own house's real briefs, alternating courses, demos and case studies.
The teachers
Twenty years directing image for European houses before leading executive education. Teaches the creative-vision modules.
Sets for runway shows and music videos across Europe. Leads the studio-practice workshops.
Former art director for a Paris fashion house; teaches the image & identity module.
Conditions
Create your own class
Invite colleagues and peers to join this training — a session opens as soon as it is full, so the more people you bring, the sooner your tuition starts.
12 Rue des Ateliers, 75011 Paris